For the past three years I've been the publicity chair for my Rotary club, and it seems the job is getting harder by the week. Since I've been training other clubs about how to do PR for their club (and they're doing what I tell them), there's less space for my stories. Other groups (non-Rotary) are picking up on what Rotary is doing, providing even more competition among service clubs. And editors are increasingly demanding more interesting photos that have to be hi-resolution or they can't use them. Trouble is, when you're getting photos from a variety of sources, you can't always guarantee the shot will be interesting or hi-resolution...let alone both.
Am I becoming a victim of my own success?
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